Ecommerce marketplaces are increasingly popular — so much so that Amazon.com, eBay.com, and Walmart.com alone account for over 86% of market share in the U.S. In addition to accelerating sales opportunities, marketplaces are ideal for enabling product exposure and generating brand awareness because they’re frequented by such large, broad audiences. However, major marketplaces require sellers to deliver on strict Service Level Agreements (SLAs), which requires careful attention and can be complicated if your inventory isn’t consolidated. A marketplace fulfillment solution can ease the entire process and facilitate a successful marketplace sales strategy.
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Improve Inventory Control
Housing a single pool of inventory for all of your distribution channels allows you to prioritize order fulfillment for the channels of highest value, which is important in the event of an inventory shortage. Through Ingram Micro’s order management platform, Shipwire, you can view inventory levels across warehouse locations and SKUs.
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Reduce Transportation Costs
When you use a single provider for marketplace orders, your transportation costs are reduced. Inbound transportation to the warehouse and outbound transportation to your end customers are the only considerations — you no longer need to transfer inventory or ship to marketplaces from the manufacturer or port. To further reduce costs, ask about our competitive third-party shipping rates.
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Gain Control Over Branding & Packaging
Marketplace fulfillment is often limited when it comes to packaging and customization options. We proudly work with you to meet your specifications, including marketing inserts and other value-added services.
