As people across the globe become increasingly comfortable shopping online the number of potential e-commerce consumers is growing. While the pace of the digital market shift differs between countries in the EU, studies show the UK, the Nordic countries, Germany, the Netherlands, and France are at the stage where consumers are spending more and shopping more frequently online than they are in physical stores. In 2017, 260 million consumers in the EU shopped online, with European consumers estimating they spent €181 billion online in the past year alone. The most popular products purchased online in Europe are clothing, footwear, home electronics and books. Clothing and footwear are the absolute top-selling categories in the United Kingdom and Germany, both of which have strong e-commerce players in the fashion segment.
With the rapid pace at which the digital market is moving, it is essential for merchants to have the right fulfillment partner to enable them to grow their business. At Ingram Micro Commerce & Lifecycle Services we specialise in flexible online fulfilment solutions for fashion & accessories, toys & consumer electronics, and home & living accessories. We are committed to supporting our customers’ growth strategies and have some great success stories to share with you. Contact us to see how Ingram Micro Services can help you realise the potential of your business. Resource: Statista: E-commerce in Europe 2017 report // Postnord